Optimization

Users with auto-renewable subscriptions can enter a billing grace period if their automatic payment failed. In this period, they can continue their premium access to your app, while Apple will do its best to help the user fix their payment issues. While it sounds like common sense and a great ...

A download spike caused by Institutional purchases visible in App Store Connect causes confusion to many app developers. Several posts on Reddit or Apple's forums try to answer what they are, but there's still a lot of confusion about them. Apple's Volume Purchase Program (VPP) relates and results in a ...

The Network Link Conditioner allows you to test your apps under slow networking conditions on macOS and iOS. The tool is available for free, provided by Apple, and comes with several default network simulation profiles like 3G, Edge, and 100% loss. While the tool is built-in on iOS, you'll need ...

Contingent pricing for in-app subscriptions creates a new way to retain and attract customers by providing discounted subscription prices to those actively subscribed to a different subscription. It's especially interesting because it allows you to pair up with another developer's subscription and create a cross-app bundle offering. Apple announced contingent ...

An app onboarding can be seen as a funnel full of steps toward the key action of your application. A user installs your app, enters an explanatory onboarding, and starts using the app with the knowledge gained. Each step in the funnel is vital for ensuring the user knows how ...

Building custom elements and ignoring the sometimes boring system components during app design can be appealing. However, these boring elements have many benefits you might not be aware of. If you've read many of my technical articles, you might be surprised to hear that I've actually done a bachelor's degree ...

Using ChatGPT for Swift code generation can drastically increase your productivity. While I'm uncertain whether AI will take over our jobs as developers, I'm certain developers without knowledge of using AI to their advantage will become much slower in writing code. Today, we will look at a few of my ...

The success of your side projects can be mixed, but consistency brings power to your results. It's often easier to start a new project when results are disappointing rather than sticking to that high-potential project you've always believed in. I've been developing a few side projects over the years but ...

Following the Swift Evolution can be time-consuming, but Swift newsletters enable you, as an app developer, to stay current. The language is moving fast, and new features appear every year. While you might be able to develop apps without adopting new features immediately, finding a structured way to keep yourself ...

Campaign links open your App Store product page and allow you to track the performance of your marketing channels. As an app developer, it's crucial to understand how users discover your app. For example, many new users find Daily via the web, primarily via organic search (Google Search), paid ads ...

Promotional offers allow you to increase the revenue for your app by promoting a user's subscription to a new offer. You can use this technique to win back users who canceled their subscription or to upsell users from a monthly to a yearly plan. Implementing promotional offers differs per project ...